The Show Must Go On
On March 11th and 12th the Sign & Print Festival 2020 took place in Gorinchem, the Netherlands. Due to the Corona virus, fewer exhibitors and visitors came than expected, but the fair can still be rated as successful. The new products AIRTEX® free and POLYMAR® PrinTent met with great interest.
With its acrylic coating, AIRTEX® free is one of the PVC-free AIRTEX® products and has received considerable attention from the specialist public. The same was true for POLYMAR® PrinTent, a tent product that, thanks to its innovative coating, has excellent printing properties. This opens up entirely new applications in the event sector for manufacturers of tents.
During the discussions, the trend became clearer that users increasingly prefer individual design. Digital printing offers the possibility of realizing design concepts with the AIRTEX® products for rooms and thus creating an unmistakable ambience. This artistic freedom can now also be put into practice with the new POLYMAR® PrinTent in the tent market: away from monotony in white, in overly colorful creations.
As in the previous year, a barista was again on the stand and attracted numerous visitors. With a first-class coffee, the new products could be presented in detail. Around 250 coffees were served.